By Armelle Vincent Published yesterday at 7:49 p.m., Update yesterday at 9:31 p.m. The Art Deco building that houses Twitter’s headquarters in San Francisco. David Odisho/AFP REPORTAGE – Between chaos, uncertainty and disappointment, the employees who survived the massive layoffs when Elon Musk arrived are working as best they can. Special Envoy to San Francisco … Read more
As soon as he arrived, Elon Musk, the new owner of Twitter, imposed his style: authoritarian. He dissolves the board of directors, dismisses the managers and lays off half of the company’s employees. This mass dismissal could (almost) remain trivial if we did not look at the details of the functions of the people dismissed: … Read more
Is a wave of account deletions to be feared on Twitter? As revealed by the very serious English magazine Business of Fashion, Balenciaga has just deleted his Twitter account. The fashion house, which recently ended its partnership with Kanye West, is one of the first major fashion brands to take the plunge by turning its … Read more
The takeover of Twitter by Elon Musk has given a spotlight to the social network Mastodon, presented as a free alternative to the blue bird platform. Worried about the reforms prepared by the controversial billionaire or simply curious to consider new platforms, many users have ventured to this open-source and decentralized micro-blogging site founded in … Read more
The sorcerer’s apprentice is disillusioned. By selling Twitter certification badges, Elon Musk unwittingly triggered a spiral of creation of fake “certified” accounts and perhaps permanently damaged the business model of the microblogging site, which he bought on October 28. . For several days, smart guys have had fun creating fake profiles of celebrities, companies or … Read more
DECRYPTION – The billionaire entrepreneur’s plans for this social network are still unclear, but the richest man in the world has already begun the big maneuvers to amortize his investment. With missteps and political declarations. 1/ Drastic reduction of the airfoil on the number of employees For a surprise, it was one. After landing with … Read more
The tumultuous acquisition of Twitter by Elon Musk continued to make waves on Thursday, November 10, with the resignation of senior officials of the social network, and a rare warning from the US competition agency (FTC). “We are following recent developments at Twitter with great concern. No CEO or company is above the law”, said … Read more
US President Joe Biden admitted on Wednesday that an investigation into Elon Musk’s financial and commercial ties with China or Saudi Arabia could prove useful. The challenge ? Determine if the new owner of Twitter has become a threat to US national security. It’s $1.89 billion that makes even Joe Biden uncomfortable. The American president … Read more
US President Joe Biden admitted on Wednesday that an investigation into Elon Musk’s financial and commercial ties with China or Saudi Arabia could prove useful. The challenge ? Determine if the new owner of Twitter has become a threat to US national security. It’s $1.89 billion that makes even Joe Biden uncomfortable. The American president … Read more
It’s always chaos at Twitter. Elon Musk recently took over ownership of the platform, resulting in a flurry of changes. The Tesla founder started by firing management and half of the employees, before backtracking and asking some to return. Today, Bloomberg reveals the first official email sent by the new boss to his teams. He … Read more